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INSIGHTS

  • Writer's pictureVerde Outdoor

Key Leadership Announced in Markets

Updated: Nov 20, 2023


Verde Outdoor Takes Two


Since its formation in 2021, Verde Outdoor has established itself as a leading media company within the out-of-home (OOH) industry. Its impressive progression and market dominance has propelled the company to rank among the top 25 largest outdoor media companies. But Verde Outdoor’s growth story expands beyond its regional acquisitions – the company recently announced two pivotal leadership appointments that will further drive its success: Mark Benkiel as the Regional Sales Manager for the Charleston and Savannah markets, and David English as the General Manager for the four-state Midwest markets. . These strategic additions to Verde Outdoor’s leadership team reflect the company’s relentless pursuit of excellence and its dedication to providing exceptional outdoor advertising solutions and coverage to clients.

















David English











Mark Benkiel


Verde Outdoor’s decision to appoint Mark Benkiel as the Regional Sales Manager for the Charleston and Savannah markets comes as no surprise. Benkiel has established himself as a formidable force in the out-of-home advertising industry, boasting over 15 years of experience across Georgia-based media companies and an impressive track record for delivering exceptional results. With his vast experience and innate ability to identify market trends, Benkiel is poised to drive unparalleled growth and innovation in two of the most promising markets in the Southeast. Charleston and Savannah boast vibrant economies, flourishing tourist industries and a strong industrial landscape. In his role, Benkiel will drive profitable sales growth as he builds a high-functioning team focused on delivering superior customer service.


Verde Outdoor’s key leadership goes beyond the Southeast with the appointment of David English as the General Manager for the company’s Sioux City office. English brings a wealth of industry expertise and business acumen to his new role. A 20-year OOH veteran coming from a local Kansas City plant, David’s exceptional ability to drive operational efficiency and foster a culture of excellence positions him to lead Verde Outdoor’s presence in Sioux City and surrounding markets throughout Iowa, South Dakota, Nebraska and Minnesota. The midwestern markets present immense opportunities for out-of-home advertising, thanks to its unique demographic makeup and a robust local business community. With English’s guidance, the Sioux City team is poised to continue cultivating community relationships and delivering tailored advertising solutions, enabling businesses to connect with their target customers and achieve brand exposure across Verde Outdoor’s extensive billboard network.


Under the leadership of Benkiel and English, Verde Outdoor will continue to leverage innovative technologies, provide unrivaled advertising solutions and foster strong client relationships. As businesses across the company’s regional network seek to make their mark in an increasingly competitive market, Verde Outdoor stands tall as a trusted partner that delivers exceptional results.


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